Credit policy
Credit gives the consumer the opportunity to buy, purchase or acquire goods and services, and pay for them at a later date. This has its advantages and disadvantages as follows:
Advantages of credit trade
Usually results in more customers than cash trade.
- Can charge more for goods to cover the risk of bad debt.
- Gain goodwill and loyalty of customers.
- People can buy goods and pay for them at a later date.
- Farmers can buy seeds and implements, and pay for them only after the harvest.
- Stimulates agricultural and industrial production and commerce.
- Can be used as a promotional tool.
- Increase the sales.
- Modest rates to be filled.
- can be a marketing tool
Disadvantages of credit trade
- Risk of bad debt.
- High administration expenses.
- People can buy more than they can afford.
- More working capital needed.
- Risk of Bankruptcy.
Forms of credit
- Suppliers credit:
- Credit on ordinary open account
- Installment sales
- Bills of exchangeCredit cards
- Contractor's credit
- Factoring of debtors
- Cash credit
- Cpf credits
- Exchange of product
Factors which influence credit conditions
- Nature of the business's activities
- Financial position
- Product durability
- Length of production process
- Competition and competitors' credit conditions
- Country's economic position
- Conditions at financial institutions
- Discount for early payment
- Debtor's type of business and financial position
Credit collection
Overdue accounts
- Attach a notice of overdue account to statement.
- Send a letter asking for settlement of debt.
- Send a second or third letter if first is ineffectual.
- Threaten legal actions.
Effective credit control
- Increases sales
- Reduces bad debts
- Increases profits
- Builds customer loyalty
- Builds confidence of financial industry
- Increase company capitalisation
- Increase the customer relationship
Sources of information on creditworthiness
- Business references
- Bank references
- Credit agencies
- Chambers of commerce
- Employers
- Credit application forms
Duties of the credit department
- Legal action
- Taking necessary steps to ensure settlement of account
- Knowing the credit policy and procedures for credit control
- Setting credit limits
- Ensuring that statements of account are sent out
- Ensuring that thorough checks are carried out on credit customers
- Keeping records of all amounts owingEnsuring that debts are settled promptly
- Timely reporting to the upper level of management for better management.
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